Elgar Associates Limited have signed a Contract with the Merlin Entertainments Group which allows us to provide you with discounted tickets to all the Merlin Group UK Attractions, subject to the following:

All Copy (including Terms and Conditions), Logos and Pricing are checked and updated on a regular basis. All the offers should only be available to your staff /members and must not be listed in a way that the general public can view the offers or have access to the discounted online stores. The corporate discounts cannot be promoted via social media (X / Facebook etc), unless within a closed private group.

Tickets purchased via the online stores are for personal use only, they cannot under any circumstances be re-sold, including listing on auction sites, this includes tickets and /or links to purchase tickets. Discounted tickets are only available to be purchased by qualifying staff or members. Staff ID or Proof of Membership (displaying on a smart phone is acceptable) is required by at least one member of the party when presenting the tickets on arrival at the attraction. Anyone that is not able to provide proof may be refused entry or charged full price.

Elgar Associates Limited provide a comprehensive list of all Organisations eligible to receive the discounts to the Merlin Entertainments Group. Please ensure that all associated Terms & Conditions relating to the purchasing of the discounted tickets are clearly displayed for your staff/ members to view.

The Merlin Entertainments Group carry out spot checks on how and where their offers are being publicised and any organisation found to be using out of date copy / images could potentially have the offers withdrawn for their staff/ members.

When promoting the Merlin corporate discounts the use of all pricing, logos, visuals and copyright are subject to Merlin's Marketing guidelines. You must seek prior written authorisation from Merlin before advertisements are distributed or displayed to your staff / members.

Approval must be granted from Merlin Entertainments before any assets are used, printed or distributed. Please forward any promotions requiring approval to info@elgarassociates.co.uk and include the following in the title - Elgar Associates - XXOrganisation NameXX - Approval Request and please allow a minimum of 14 working days for artwork to be checked, any edits made based on feedback, and re submitted for final approval.

Insufficient notice may mean that Merlin are unable to approve artwork; consequently the offers will need to be withdrawn from the communication. For the avoidance of doubt, if approval is not provided within the time frames notified, then such artwork and/or advertisement shall be deemed not approved and you shall not be permitted to display or distribute the same.

Please remember that if you wish to promote the Merlin Attractions to your staff / members (other than using emails that are sent by Elgar Associates - as all content included in our emails have been approved prior to sending), then this will require approval from the Merlin Entertainments Group.

Please refer to the following brand guidelines checklist below to reduce the number of initial amends required.

All Attractions' names must be referred to as indicated.

The Dungeons is the collective name for the London, Edinburgh, Blackpool and York Dungeons, if referring to one site only please adjust the name to e.g. the London Dungeon. If "the Dungeons" is appearing outside of body text an upper case "T" must be used e.g. in titles. In all other cases the "t" should be in lower case.

Please ensure when the LEGOLAND® Windsor, LEGOLAND® Discovery Centre Manchester, LEGOLAND® Discovery Centre Birmingham or the LEGOLAND® Holidays logo is used the following legal notice is displayed: LEGO, the LEGO logo, DUPLO and LEGOLAND are trademarks of the LEGO Group. © 2025 The LEGO Group.

Please ensure all visuals for Madame Tussauds are accompanied with the following legal notice: The images shown depict wax figures created and owned by Madame Tussauds.

In all copy Shrek's Adventure! London should be referred to as DreamWorks Tours Shrek's Adventure! London and when using the logo the following legal line should be displayed - © 2025 DreamWorks Animation LLC.

In all copy the London Eye should be referred to as The lastminute.com London Eye.

Warwick Castle - if using visuals of the new Zog Trail, please ensure that these are accompanied with the following legal notice:- Zog © 2010 Julia Donaldson & Axel Scheffler. Licensed by Magic Light Pictures Ltd.

Blackpool Attractions - Peter Rabbit™: Explore and Play - On all activity, the following copy write and trademark must be clearly legible: © Frederick Warne & Co Limited and Silvergate PPL Limited, 2025. Based on the works of Beatrix Potter. PETER RABBIT and BEATRIX POTTER are trademarks of Frederick Warne and Co. All rights reserved

Chessington World of Adventures Resort

Alton Towers Resort